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January 5, 2012 Posted by rboost in News

Rick Ware Racing (RWR) Retains General Pacific Partners as Exclusive Corporate Finance Advisor

THOMASVILLE, NC (January 5th, 2011) - Rick Ware Racing (RWR), a leading professional motorsports organization announced today that is has retained General Pacific Partners, LLC (GPP) and Kevin O'Connell as the company's exclusive new business and corporate finance advisory firm for all of its professional motorsports organizations, specifically NASCAR and the Grand-Am Rolex Series.

Kevin O'Connell and GPP will work directly with Rick Ware and its executive team in company evaluations and communications pertaining to new and existing business relationships, driver development finance options, and partner based marketing and branding strategies for both public and private companies.

Team owner Rick Ware stated, “I have worked with Kevin as a team owner and driver and he clearly has broad based knowledge of the racing industry and the marketing and branding eco-system that exist in this business. As our NASCAR based racing business continues to grow, and the requirements for securing and maintaining marketing and branding partners increases, we need to have a “best practices” relationship with groups like GPP so that our business partners can capitalize on the creative efforts of RWR."

GPP principal Kevin O'Connell commented, "Rick manages the most progressive marketing and branding company in the North American racing industry and specializes in the platform that NASCAR provides. His ROI formulation for his partners does not just rely on the true medium of television but is much more diversified and creative. GPP brings to RWR an understanding of capital markets, public market driven strategies, and a "venture" type approach to business and new business development. We are familiar with entrepreneurial leaders that are comfortable living "in front" of new trends and like to challenge their entire organizations with open minded thinking."

About Rick Ware Racing: Rick Ware Racing (RWR) has competed in every NASCAR sanctioned series, ARCA Series, the WMA Motocross Series, AMA Arenacross, Motocross and Supercross Series, Summer X-Games and Rolex Grand-Am Series.

About General Pacific Partners: Established in 1997, General Pacific Partners, LLC (GPP) is a leading North American advisory services and public venture capital group. GPP specializes in seed, early and developmental stage direct investments and has long-term minded investment experience, in depth capital markets knowledge, proven strategies for improving and growing private and public companies, and strong commitments to teamwork and accountability.

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OCR & Rick Ware Racing 11th at Rolex 24 at Daytona

ORANGE COUNTY, CA., (February 1, 2011) – O'Connell Racing announced today the that team in combination with the efforts of Rick Ware Racing came from a back of the grid starting position in the GT class to finish the race in 11th position.

Crew chief Roy Montgomery, team engineers Robby Leuer and Jake Perkio were on hand with former OCR Grand Am driver Kevin Roush and mechanics Kerry Caldwell and Steve Parker to guide a team of five drivers of various backgrounds and accomplishments to an impressive finish.

Team principal Kevin O'Connell commented, "You could not have asked for a better weekend in terms of weather, so all of the plans for rain were not used. The drivers did a good job of saving the car after the first three hours when we lost second gear. Being forced to skip through second gear in the infield and go right to third gear required a change in everyone’s driving style but it did not hurt the times too bad. The team ran the entire race with that problem until about 40 minutes to go and were knocking on the door for a top ten when the alternator bearing seized up, and subsequently melted and caught the alternator belt on fire. Fortunately, Jeffrey Earnhardt was just exiting the chicane on the back stretch and was able to get down pit lane and the guys put the fire out. The team took the car behind pit lane and was able to get the car repaired quickly and back on the track without losing a position to the next team right behind us that was about 12 laps down. As expected, there was no shortage of drama and the overall team with a blending of NASCAR and Grand-Am drivers and crew and really worked well together. Rick is a pro when it comes to racing and he proved it with this finish.”